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Identité visuelle · 2024
Au fil des fleurs
A delicate identity for a florist — calligraphy, storefront and embroidered uniforms.
The project
Creation of the complete visual identity for a florist: a delicate calligraphic logotype, a botanical palette and applications across every medium.
The approach
A soft, natural world that reflects the care put into each floral arrangement — from the storefront to embroidered uniforms and packaging.