All projects
Identité & packaging
Gipsoré
Identity and packaging for a brand of treats for dogs and cats — logotype, colorful retro world and a packaging range.
The project
Brand identity and packaging for a range of treats and food for pets: a logotype, a retro and colorful visual world, applied across the entire packaging line (pouches, cartons, bags).
The approach
Warm, friendly visual codes — rainbow stripes, animal photos and a caring tone — for a brand that is both indulgent and reassuring.